Diaries Magazine

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

Posted on the 07 November 2012 by Lynne @lynneknowlton

If you are an email subscriber to


you may have received an email update recently from Feedburner stating that the blog feed has moved or is obsolete.

Whaaaaaaat?!! Caaaaahrazzzy. Weird.

Have no fear.  I’m still here.

This is like a public service announcement LOL for blog post subscribers.  I will try not to bore the hell outta ya.  I hope this post bears no resemblance to a manual.  Or anything official.  I thought I better explain why you had a notification from feedburner this week.

I didn’t want you to think I flew the coop.  Or left dodge.

 I’m still here.

 In my pajamas.

Life is just better in pajamas.

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

Did you wonder why you had a weird email from feedburner? Did you think :

Whaaat the what what ??!!  Where’d she go?

 Did she fall in deep love with palm trees and give up blogging for endless Piña Coladas ?


{although I considered it}

Dear Feedburner,

      Liar liar pants on fire. The blog feed is not obsolete.  After the confusing email notification, I have considered blogging impaired sipping pina coladas. 

                                           With love,

                                 Lynne(and the CHIMPS at Mailchimp) xx

blog advice

The truth is that the RSS feed is not obsolete….it is just handled by mailchimp now and not feedburner.

The only thing that is OBSOLETE is the body perm that I insisted on having when I was in grade nine. #BiggestMistakeOfMyLifetime.  Who knew that an afro could last soooo long? Like an eternity long.

The Blog RSS feed is ACTIVE and you will continue to receive your email updates in your inbox {by the monkeys}.  How cool is that?! They have been pimping out your email inbox for the past month.  Behind the scenes monkey fun.

The CHIMPS have already been rocking your box. Your email inbox, that is.


You may have noticed that the email notifications once looked like this :

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

 Feedburner benefits :

  • Scheduled blog posts.
  • Summary format.
  • You can go hog wild by adding a photo and a title.  Whoop. Whoop.
  • That’s it.  That’s all.  That is where the sexiness ended.

I needed more fireworks for us.  See, I was thinking of you.  And cheap thrills.  If I am going to send a blog post out, I want it to be damn sexy.  Mighty fine.  Photo friendly.  Vibrant.  Rock the house.  Mind blowing.  Go big or go home.  Knock your socks off. Outta this world.  Epic.

Before I had MailChimp, I had to get my kicks by inviting rockstars to sleep in my treehouse.  P.S. I would do that again…with or without the chimps.  Shhhhhh.

So what did I do?  I switched to MAILCHIMP for email subscription delivery about a month ago.  I was all quiet-like when I made the switch  away from FEEDBURNER.  Making changes to a blog/website is tough work in the trenches.  Tough work to make it the work appear seamless.

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

Small changes, big changes, growth and change.  Rinse and Repeat.  That is how we all grow as bloggers.  Throw your ideas against the wall and try to get it RIGHT. Try this. Try that. Have some fun along the way. Cross your fingers. Pray to the Blog Goddesses from up above.  Fall.  Scratch your knees. Get up again.  Flop on your face.  Throw yourself on the bed.  Get up.  Try something new.  Thump.  Rinse.  Repeat.  Bliss.

Bloggers are like swans.

We look all fine, dandy and graceful on the surface.

We are paddling like hell underneath.

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

Mailchimp had so many more features to offer a blogger and blog subscriber.  I just couldn’t resist :

  • Content rich features
  • Beautiful layout for blog posts and newsletters
  • Interactive laser focused campaigns
  • Blogger bliss in my books
  • In depth analytics and daily reports (they are kinda fun to read. SHOCK. I know)
  • Successful customer base.  Like millions of happy monkey customers.
  • Chimp chatter box (need I say more?!) Ok.  I will …..
  • Sense of humour

It was monkey love at first sight.

So what’s new?

Here is what the pimped chimped blog posts/updates look like now :


Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

Are you a blogger ?  You will love this :

With mailchimp,  you can click on each of those header links from WITHIN your email notification and dance all over the blog right from the inbox.  Kick up your heels and DANCE DANCE DANCE.  Celebrate !  It’s like wearing a sexy dress and adding the drop dead sexy shoes to make it all come together.  Dear men, if you can relate to that scenario, well….that is a whole other blog post.

NOTE : Try to wear shoes with not too high of a heel.  Beauty can be a pain in the ass.  You’re welcome.

The mailchimps are not only HILARIOUS…they run a fine tuned engine of feed delivery. If you want to check them out, they are swinging from this tree: MAILCHIMP . It is a free.

Nice price, huh? Free.

The word FREE has a nice ring to it, don’tcha think ?!

I wish dessert was free.



The only thing better than

free dessert

and free monkey business

is when this happens :

Goodbye Feedburner. Hello MailChimp. I LOVE YOU.

How did I find Mailchimp? My web designers at Waylay Design.  They are based out of Las Vegas.  I send them all kinds of caaahrazzy ass questions daily occasionally.  What do they do?  SOLVE IT.  They are like my knights in shining armor.   I bet they have white horses in Las Vegas.

So yes, the blog RSS feed moved.  But I am like a horse…if my feed moves… I go where the FEED is.  Then I eat it.  Then I wave my tail and fart.  My job is done.

Goodbye Feedburner.

 Hello Mailchimp.

I really do HEART you.

 I can’t wait to spend more time with you.  I think I will celebrate with a lamp shade on my head.  Join me?

Monkey see.  Monkey do.

graffiti street art color

RSS FEED move from Feedburner to MailChimp :

P.S. Did you know that RSS is an acronym for Real Simple Syndication ?  Well bullshit. It may be simple for people to follow a feed, but it sure as heck isn’t simple to set up on a blog.  Any blogger on the face of this earth knows exactly what I am talking about.

RSS really means Really Stupid System

If you think setting up a blog RSS feed is complicated, go ahead and try to move a blog feed.  It is like trying to push a rope up hill.  Or walking up hill in both directions.

Note: if you write to me and say that you set up your blog RSS feed ~ quite simply ~ I will punch you square in the eyeballs.  Dare you.  Double dare you.


  If you are already subscribed to the blog, you will continue to receive awesome mailchimp delivery of all my blog posts in your inbox*

*The INBOX word makes me snicker. In your box.  Never mind.

What do you have to do? NOTHING. It is all done.  Don’t you love that?



If you are not subscribed to the blog, what the hell are you waiting for?!  That part really is SIMPLE.  Have I lied to you before?  OK, maybe once.  Or twice.  Or a lot.  Do we have to talk about that right now?!!  Fine.  I lied when I said that George Clooney was my lover.  I might have lied about putting coconut oil on him.  That’s it though.  Everything else is the gospel truth.

Look on the upper right side of this blog post.  Look for that word SUBSCRIBE.  I know.  I know. SIMPLE.  It is quite simply the best way to make me happy dance like an idiot. Every. Single. Time.

Next :type in your email address to the subscribe box. The chimps will send you a confirmation email to make sure you are not a robot. Robots aren’t cool.  They are idiots.  No idiots allowed.  Spam can just suck it, whether it is in a can or on a blog.

Click the confirmation link that the chimps send to your inbox *snicker*. DONE.

Did you subscribe yet? Don’t make me call your mother.

Life is good.

Goodbye Feedburner.

Hello MailChimp.

I love you.


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