Culture Magazine

Japanese Exclusive JAL Barbie (1997)

By Ashley Brooke, Kewpie83 @KewpieDoll83

You never know what you’ll find at a doll show! At the Chicago Toy Show recently, I picked up a pretty awesome Barbie doll. Now, I’m not a collector of all things Barbie, as you know, but I do have a love for Japanese exclusive Barbie’s. Using ‘my’ Barbie face mold (the pink box 90’s Barbie), these dolls have their own unique look to them. Most noticeably, in many cases, Barbie’s traditionally blue eyes are brown in the releases made solely for Japan.

Japanese Exclusive JAL Barbie (1997)

Japanese Exclusive JAL Barbie (1997)

Japanese Exclusive JAL Barbie (1997)

This post is about the exclusive Japan Airlines Barbie, JAL Barbie, from 1997. What makes this Barbie stand out is that she’s dressed in an authentic JAL uniform complete with apron and handbag, a serving cart complete with tiny coffee cups and cutlery, and a tiny book of in-flight announcements. This pint-sized flight attendant has brown eyes and ash brown hair done up in a ponytail.

According to an article in Aviation Weekly, the airline expected to sell “30,000 dolls on 23 domestic routes during December”. Meaning, she was only sold aboard domestic JAL flights and not in stores or international flights. Some sellers are listing this as a December exclusive, which makes sense considering the Aviation weekly post, but I can’t say for certain if that’s true. It came in this cute pink bag, which I found bundled with this doll while researching.

Japanese Exclusive JAL Barbie (1997)

Japanese Exclusive JAL Barbie (1997)

Her box doubles as a simple playset, so if you buy one, be careful when you’re opening this Barbie.

Japanese Exclusive JAL Barbie (1997)

Japanese Exclusive JAL Barbie (1997)

I actually got this doll for a wonderful deal, judging by what I’m seeing online! The seller shared that her friend’s son was living in Japan and had picked on of these up for both her and his mom, since he knew they collected. I’ve never seen a JAL Barbie at the show before, so I’m happy to have spotted this! (Actually, my mom spotted this, so thank you, Mom!)

Here are some other interesting Japanese exclusive Barbie’s I found while poking around eBay! Notice their brown eyes.

Japanese Exclusive JAL Barbie (1997)

Friends Forever Barbie (1999). Also worth looking into is Friends Forever Reina, a Japanese friend of Barbie’s who I’ll write about soon!

Japanese Exclusive JAL Barbie (1997)

Japanese Exclusive JAL Barbie (1997)

Barbie’s Bakery Shop (2006)- This blog has photos of this set.

Japanese Exclusive JAL Barbie (1997)
Happy Birthday Barbie (2007)

Japanese Exclusive JAL Barbie (1997)

Baking Barbie (1998)- Since I don’t read Japanese, I guessed on the names for this Barbie and the ones below it.

Japanese Exclusive JAL Barbie (1997)

Bunny Barbie (2000)

Japanese Exclusive JAL Barbie (1997)

Flower Barbie (I’d guess she’s from the 1990’s)

Do you own any dolls exclusive to Japan? Would you add them to your collection if you could? What do you think of JAL Barbie? Let us know in the comments!

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July 4, 2019. Tags: Review. Uncategorized.


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