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Check Out Ritani's New Design Your Own Ring Feature

Posted on the 15 August 2013 by Pricescope @pricescope

By Erika Winters

We're always on the hunt for innovative online shopping features, so when we learned about Ritani's new Custom Ring Designer, we had to check it out. The ring designer lets you choose from an almost endless array of styles–there are literally thousands–to create your ultimate dream engagement ring. And the first thing that struck us was the cool use of design sketches that let you build your own rendering. For those of us who want a custom ring, but can't draw to save our lives, Ritani's designer lets you control the sketching process, one step at a time.

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