REVIEW! Cadbury Crunchums

Posted on the 16 June 2013 by Thereviewaddict @TheReviewAddict

Yet another new release from Cadbury! I found these Crunchums in Tesco and they were so new that at the time they wouldn't even scan through the checkout and had to be entered manually! I paid £1 for the 105g bag and 1/3 of a bag is 185 calories.
Cadbury has released quite a few of these bag-based snacks recently with Choc Full of Popcorn, Choc Full of Pretzels and Choc Full of Raisins to name a few. Crunchums don't really fit the naming convention but I guess if they did they would be called Choc Full of Cereal...wow, Cadbury should definitely give me a job in marketing!
Crunchums are crunchy cereal bites coated in Cadbury milk chocolate. Not Dairy Milk sadly but I still like their cheaper stuff even if it's not as creamy and has a slightly oiler feel to it.

The cereal is maize based one so has a crispy and of course crunchy texture to it. I am not a massive cereal eater because I don't like milk so I am struggling to think of a maize-based cereal that I can compare it too. I can however think of maize based crisps like Chipsticks, Frazzles or even better Space Raiders.
I have said loads of times that I seems to be sensitive to salt and for me the whole sweet and savoury thing is a fine balance so I am quite fussy about this sort of thing. Well the saltiness in these snacks is not strong at all, more of a hint so it didn't offend my taste buds and obviously there is a sweetness from the chocolate. The thing is, Crunchums just didn't do much for my taste buds full stop! I just found them really bland.
Verdict Cadbury Crunchums are just not exciting enough for me so I wouldn't bother buying them again. Mr Review Addict however loved them and clearly found them very moreish as there are none left in the cupboard!