Creativity Magazine

#TATASkyTransfer

Posted on the 30 September 2015 by Meera

Busy life! No time! Zero fun! Ah.. All that's rubbish. The technology of this era guides us to manage time very well and makes sure that we get a right dosage of entertainment in our daily lives. Technology and Entertainment have made a pact that they will go hand in hand such that the people of the world will cherish their innovation with loads of fun.

During my childhood days when my parents bought the first TV for us, an EC TV. Me and my brother used to fight to watch our favorite channels. Having only 9 buttons in the TV, we had to tune it manually every other time to get to watch our favorite channels, that too with a 'leg' fight.

After 10 years, we bought a new Panasonic TV with a Remote. Wow! We can switch channels by sitting in our sofa. We were happy at first but that too didn't last long. 'Give me my remote!', my brother demanded. 'From when did the remote become solely yours? huh' I hit him and so he lunges towards me grabbing my hair and got the remote control in hand. Even if I had to hand him over the remote, I DEMAND A TRIAL BY COMBAT!

#TATASkyTransfer

With cable TV becoming popular those days, we started getting to watch more programs. So, obviously our favorite show list also became long. Then the scenario at home changed. Not only me and my brothers, but also my mom and granny joined the league. Then it was like, the one who has the remote in hand has the ultimate power. And others have to sit bored and wait for their turn. That too with a time limit. Shucks! How I wished we all had a separate TV. But that was too much to ask. A rare luxury!

#TATASkyTransfer

Luxury? No wait... There came a way where we can record and re-play our favorite program whenever we need. That was a recent solution. That's not helping much too. I still need a TV to watch. Well, if only my wishes come true...

Tata Sky(India's leading DTH provider) introduces Tata Sky+ Transfer, a ticket to unlimited entertainment that is transferable. Now TV is not going to be the only device and the living room is not going to be the only place you watch your favorite shows/movies. Entertainment goes mobile, without the hassle of internet speed and without any compromise to the quality. Tata Sky has evolved in a groundbreaking manner!

Watch → Record & Play → Mobile TV App → Record. Transfer. Carry.

#TATASkyTransfer

It looks to the naked eyes as a sleek and shiny electronic device with a curvy remote, but truly it's a package of - 'entertainment equipped by the best technology or technology loaded with the best entertainment'. Both sounds equally fair.

Anywhere, Anytime is trending in every field. Tata Sky+ Transfer brings this to our daily life and by all means gives everyone a world class experience. I have to be honest with how it touches our daily lives - It is a piece of . tech-a-tainment

Let's see what changed after...

Ladies first! My Granny and My Mom loves daily soaps. Especially, watching 'Yeh Hai Mohabbatein' on STAR PLUS is their daily ritual. But at the cost of my bro missing his 'Let's Football' and 'Barclays Premier League' on STAR SPORTS. The LIVE Stream option of Tata Sky+ Transfer comes to the rescue. The ladies watch their daily soap after it gets recorded but no need to wait for the transfer, it just streams live to their iPad as they do their chores. And my bro gets to watch his sports action on the big screen simultaneously.

My 6 yr old niece is mad about the 'MAD' show on POGO. And it's difficult to move her away from the TV because she gets mad if she misses a scene/tip. My Dad is the only person who watches vintage movies in SUN LIFE and ZEE CINEMA. The clash between a 6 yr old and a 60 yr old itself becomes a reality show. Now like a candy for the kid and an easy chair for the old man - the REWIND FORWARD PAUSE feature on the recorded content lets the little one crafts the art to perfection. And like an easy chair for the old man - the helps my Dad watch movies like 'PAASA MALAR' and 'SANGAM' in his Android Phone at his comfort. VOD service Tata Sky+ Transfer makes it win win for everyone.

And finally the real misfits fixed. Me and my cousin. I'm a 'Game Of Thrones' girl, he is a 'The Big Bang Theory' guy. I like 'Action Thrillers', he likes 'Animated' movies. It's always a big time battle between us to watch what we want and not let watch what the other wants. :P

Tata Sky+ Transfer made us sign a peace treaty. With it's HD Recording feature and 500 GB Hard Disk , we let the TV and Remote undamaged. We record, transfer and carry our favorite shows and movies wherever we go and watch whenever we want. Now he takes his 'MythBusters' to his garage and I take my 'MasterChef' recipes to my kitchen. Ah, life is so peaceful. Thanks to #TATASkyTransfer .

#TATASkyTransfer

All in all, Tata Sky+ Transfer has opened up a new dimension of mobile entertainment for the entire family. End of the day the TV Remote was lying next to the Tata Sky+ Transfer as if they were making a conversation. It felt like a new romance.

#TATASkyTransfer


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