…Wake Up and Smell the Coffee

Starbucks addicts, today is not your day. As you stumble into your coffee emporium today for your morning, mid-morning, late-morning, and afternoon pick-me-up coffee you may notice that you wallet is a little bit lighter than usual.

Starbucks announced this week that they’ll be hiking some of their beverage prices by 5 to 20 cents starting today.

If your thinking, well I only get a coffee. They wouldn’t hike that price. I have some bad news. Both the tall and the venti coffees are 10 cents more this morning. That’s an extra 50 cents a week added to your coffee budget (assuming you stop at one cup), and an extra $26 for the year.

True, if you’re going to Starbucks on a day basis for your caffeine boost, you probably don’t have a coffee budget, but now you might need to start considering one.