Step back then move forward.
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On July 22, WWF-Philippines will hold the Reverse Run at the SM Mall of Asia to launch the Reverse the Bad Student Program, a year-long membership program developed for high school and college students who want to amplify their commitment to protect the environment.
As suggested by its name, WWF’s Reverse Run will entail race participants to run in reverse as a symbolic way of joining the organization’s mission to stop and eventually reverse the degradation of nature. Participants will backpedal through the course for 200 meters and will then run forward.
Everyone is invited to join in the Reverse Run. As an added treat, students who register for the run are automatically enlisted as members of the WWF Reverse the Bad Student Program.
There will be registration fee of PHP 500 for those running the 3-kilometer and 6-kilometer course, and PHP 600 will be asked for those taking the 12-kilometer route.Reverse the Bad Student ProgramProceeds of the Reverse Run will go to the Reverse the Bad Student Program and WWF’s other programs on environmental sustainability, biodiversity conservation, and climate change adaptation.
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“This program creates platforms for concrete action designed specifically for young persons. There is only one way to deal with a problem, and that is, to solve it. Start with simple, every day things. Stick to it. Scale up rapidly. Live the solutions. Participate,” says WWF-Philippines CEO and Vice Chair Jose Ma. Lorenzo Tan.
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As a member, students are entitled to regular areas of dialogue, exclusive invites to WWF-Philippines forums and activities, discounts from partners through their WWF Reverse the Bad membership card.
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“This is a wonderful and fun opportunity for you to support WWF-Philippines and take that first step towards becoming a steward of a better future,” adds Bretaña.
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Interested participants can sign up at Chris Sports (SM Mall of Asia, SM Manila, Glorietta 3 branches) and Skechers (Trinoma, Market-Market, Festival Mall Alabang branches).
For more information, participants can email wwfreverserun@gmail.com, visit wwf.org.ph/reversethebad, or view the WWF Reverse the Bad video on YouTube at http://www.youtube.com/watch?v=AntkXxruxE0.