Self Expression Magazine

What Are Articles and Do You Need Them?

Posted on the 06 August 2013 by Kittyfairy @KittyFairy

Professionally, I am quite often referred to as an articles writer, because it’s one of the areas that I write for a large portion of my work. But what are articles, and how could they help your business? Today’s mission is for you to find out:

What are Articles?

Articles are blocks of texts that basically share information. What exactly an article does, depends essentially, on what the overall purpose of the article is, and there are so many different kinds of articles that you might want. However, the most common types are:

FAQs

FAQ stands for “Frequently Asked Questions” and does what it says on the tin. The article will ask a question that you might want to know about, and then it will answer the question. Sometimes, these are basic answers, but it’s also quite common for them to be quite in-depth.

Description

The basic goal of a Description is to inform what something is and what it does. This could be a description of a product, including what it looks like, what it is used for, how it is used, how the customer will benefit from using it etc.

Story

Newspapers and Magazines often run articles known as “stories“, that share details of a specific event, or events. A story could be used to report, to promote or even share someone’s experiences.

Personal stories are also quite popular, because people like to be able to relate to someone else’s experiences.

How-To

Again this is self-explanatory, but a “How-To” offers a step-by-step guide into how to do something. It’s aim is to be informative and easy to understand. The idea is to teach people how to do, or use, something.

Case Studies

Case Studies take a lot of work, because they require a lot of groundwork in the form of research. They are normally very in-depth and full of facts, and for that reason, it is important for them to be supported by references and quotes. References and quotes simply validate the Case Study, and encourage readers to take it more seriously.

Profile

A profile normally relates to an individual or company, and includes an in-depth look into their past, what they do and their business and/or personal goals. Profiles create a persona behind the name and face.

Opinion

Opinion pieces are ideal for sharing your personal thoughts on a subject that you are qualified in. The goal of opinion articles is to encourage the reader to question something, and perhaps even start a debate about a topic that is important to you. It is often expected for your opinion to be backed up with a few facts.

Lists

Lists are becoming increasingly popular on the Internet, probably because they seem to draw a lot of hits. Everyone likes a good list because they’re short, snappy and an easy read. Lists can be virtually anything that relates to your business. For example: Top 5 Foods For Healthy Skin, Top 10 Canadian Actors, Top Three Wig Wams.

How Long Does an Article take to Write?

This depends on a few factors:

  • The type of article being written
  • The length (word count)
  • How much research is necessary
  • How much does it cost to have an article written?

Again this will depend on the length of the article, but I generally charge on the basis of £15 per 500 words. So, if you have an idea how many pages/words your article is going to be, it should be pretty easy to work out a rough estimate of how much it will cost.

Any necessary research will also add to the overall cost.

Offers are available for bulk articles, so please feel free to ask, if you are interested in hiring my services for a larger number of articles.

Hire Kat to write some articles for your company.


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